2023 has been a stellar year for Viking® as it celebrates its 25th anniversary. Viking just announced that the company has achieved yet another significant milestone: the most successful single month of bookings in its history.
For the period January 1 to January 31, 2023, the company also experienced 18 of its all-time top 20 booking days, a record punctuated by the strongest single sales day in its 25-year history. Viking’s incredible growth is fueling its popularity with guests, and since 2020 Viking has welcomed 15 new ships to its fleet. These vessels include eight new Viking Longships on the rivers of Europe, new purpose-built vessels on the Mekong, Nile and Mississippi rivers, and Polar Class expedition vessels. Viking was also named both the #1 Ocean Line and #1 River Line by both Travel + Leisure and Condé Nast Traveler, the first line ever to achieve both accolades simultaneously.
Torstein Hagen, Chairman of Viking
Torstein Hagen is the Chairman of Viking and he stated, “For 25 years we have been committed to developing travel experiences for The Thinking Person. This is what sets us apart. We are pleased that our approach to destination-focused voyages continues to resonate with curious travelers, and we look forward to welcoming even more guests on board around the world in in the years to come.”
Viking shatters Sales Records
As it sets about shattering sales records, Viking reports that its European destinations remain popular among guests. With the New Year underway, many of Viking’s 2023 season river and ocean ships are nearly sold out. Viking’s most popular European river itineraries include its Rhine Getaway (8 days; between Basel and Amsterdam) which sails the Rhine and introduces guests to turreted fortresses, grand cathedrals, historic cities, medieval towns and the spectacular scenery of the Middle Rhine which is a UNESCO World Heritage Site.
Vikings European River Itineraries
Also included is the Romantic Danube (8 days; between Budapest and Regensburg) itinerary in which guests visit Budapest’s Castle District, visit historic Salzburg, and cross the famous Chain Bridge. Guests have the opportunity to explore Göttweig Abbey, medieval towns, grand cities, and spend two days in Vienna with a concert featuring works by Mozart and Strauss.
The Grand European Tour (15 days; between Budapest and Amsterdam) and the Paris & the Heart of Normandy (8 days; Paris to Rouen to Paris) tour are other offerings in this category.
Amazing Viking River Cruises
Viking has also opened early 2025 sailings dates on select ocean itineraries including its iconic Western Mediterranean (8 days; between Barcelona and Rome and Empires of the Mediterranean (10 days; between Venice and Athens) voyage, as well as its Viking Homelands (15 days; between Bergen and Stockholm) tour which includes Stockholm, Oslo, Bergen, Ålborg, Gdańsk, Berlin and Copenhagen.
And, Viking is now in its second season of the immensely popular Viking Expeditions. These voyages take guests to Antarctica and the Great Lakes where cherished memories will be made and incomparable encounters experienced.
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